United and Continental Airlines" a discussion of M.Azim Ulfati
"Based
on your research of the United and Continental Airline merger, evaluate
the challenges experienced during the merger and the resulting impact
to the business."
"Assess
the effect of mergers and acquisitions on the company’s customers,
employees, and shareholders, and determine how what has been learned can
be applied to companies doing acquisitions and mergers in the future."
The
United and continental airlines merged for the hope of success and
sustaining the best quality service as the best and largest company in
the world. I guess when these two companies merged, the problems and
frustration of customer started. Mergers and acquisitions had many
different effects like changing the technology system of the company,
operational performance and culture of the company.
Communication
system affected the employees in management, getting along with the
system and other employees within the company. It created uncertainty
environment to the shareholders and made shareholder nervous and
insecure and that, which also affected the stocks.
When
these companies merged they needed to anticipate and make strategic
management plans before merging and when they started to merge they had
to accept risk.
They
needed to allow enough time to the employees to go through trainings so
that they get familiar with the new system, culture, plans, management,
technology, equipment’s and all other operational and customer service
performances and strong communication with share holders. Once every
thing was well set and planned then the company could go and could lead
to the positive side by the merger and there would have been hope for
achieving outstanding success and achievements.
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